Hat tip to Jeff Meyerson.
Saturday, July 10, 2010
Marketing 101
On the Train, an Author Makes His Own Success - NYTimes.com: "With little or no marketing muscle behind him, Mr. Kearse said he had sold some 14,000 copies of his self-published books in the last three years, at $10 each, mostly through hand-to-hand sales. He has also sold about 4,000 copies of a 750-page, 10,000-entry dictionary of urban slang terms, “Street Talk,” through Barricade Books of Fort Lee, N.J., the publisher said."
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2 comments:
the problem is that it takes a LOT of work to hand sell all those copies. He worked hard for that.
George said some distributor should hire him if he can sell 14,000 copies on the subway.
Jeff
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